BRAND STRATEGY FREELANCER

You might have just found your favourite brand strategy freelancer and partner.

I partner with digital, creative, and marketing agencies to co-create and co-deliver brand transformations for their clients. 

Think of me as your collaborative partner and brand strategy specialist.

Multi-disciplinary strategist and a “genuine good human”.

I bring 20 years of experience, a down-to-earth attitude, a Bachelor’s Degree in Visual Communication, a Master’s in Business (Marketing), plus a fresh perspective and objective point of view.

If you're a digital or creative agency looking for a collaborative brand strategy freelancer and partner, get in touch.

RESEARCH & ANALYSIS

  • Business and brand audits

  • Competitor and market analysis

  • Stakeholder workshops

  • Stakeholder and customer interviews

  • Surveys

  • Focus groups

STRATEGY

  • Strategic planning

  • Brand strategy

  • Marketing strategy

  • Brand architecture

  • Customer experience design

  • Service design

  • Persona creation

  • Positioning strategy

  • Brand and service naming

CREATIVE DIRECTION

  • Creative and art direction

  • Creative strategy

  • Creative briefs

  • Photoshoot concept

  • Stakeholder workshops and concept testing

PLANNING & ACTIVATION

  • Launch activation

  • Internal and external activation

  • Photoshoot planning

  • Project management

  • Implementation planning

  • Project briefs

  • Rollout and implementation

Get in touch.

Let’s have a chat about your project and see if we’re a good fit.

“Olivia added tremendous value, not only by shaping our brand strategy but also by becoming a trusted sounding board who was always available to discuss challenges and provide strategic insights.”

— Lara Thompson, CMO, Help Enterprises

'“I can't recommend Olivia enough for anyone looking to take their brand to new heights! She certainly has brought my business to life and given me so much confidence in its future.”

— Kym Byrne, Founder, Joyly Aged Care Consultants